4e Nutrition is owned and operated by qualified nutritionists, with a wealth of experience. Tired of seeing the supplements market flooded with low quality products, we made it our mission to take a different approach to supplementary nutrition. More than just a business, selling goods; we understand that your health is not just another cheap fad.
We took a good look at the supplemental nutrition industry (and the market as a whole). After dozens of hours of research, along with years of first-hand experience, we came to the conclusion that everyone was doing the same thing, with the same products and the same ingredients, just with different labels.
What is clearly missing from the supplements market is diversity and choice. Another glaring issue is the distinct lack of quality control and the “wild west” attitude to food supplement sales on the internet and in stores.
It’s easy to assume that there is a wide variety of choice in such a saturated industry but with literally hundreds (if not thousands) of brands selling the same products, at the same quality, with the same ingredients (often imported from mass production factories on the other side of the planet, with unknown quality control)… there are few options for anyone who seeks natural supplements, made from high quality ingredients, that are focussed on achieving a specific goal.
For this reason, we set out to offer supplements that are specially formulated to target specific goals and problem areas in the lives of everyone, across the broadest spectrum possible. We strongly believe that everyone should have access to the highest quality supplements, made with the highest quality ingredients, supplied by individuals who are not only educated/qualified but who also have first-hand experience of using lesser products. Our passion for quality and optimal health brought us to where we are today and we want to give everyone the opportunity to follow us.
If we had a choice between generic wholesale supplements, in fancy packaging or high quality, specifically formulated supplements that are made in the UK, with ethically sourced ingredients… we know what we would choose. Now you have that choice!
We consume our own products on a daily basis and invite you to join us in saying no to low quality fads and saying yes to treating your body (and your health) with the respect it deserves.
Your body deserves the best and you deserve to feel confident about the products you consume.
With a wide range of organic, kosher, vegan and vegetarian products available; it is (and has always been) our goal to make as much of our catalogue available to as many people as possible.
You won’t find our supplement blends on every shop shelf, like you do with generic supplements, you won’t find higher quality ingredients in many other products and you won’t find higher quality supplements anywhere.
On top of all of this, we love nature and our planet as much as we love our bodies. We know that our packaging and our business as a whole has a detrimental impact on the planet (its impossible to run a 100% green company in this industry) so as well as making all of our products in the UK, to cut down on our carbon footprint, we also work alongside One Tree Planted to plant a tree every time an order is placed with us. So you plant a tree, just by shopping with us.
This means we can give something back and so can you (and you don’t have to do a thing)!